So apparently at some point in life I became the person people send their business messes to.
Not literal messes, usually. Although honestly, if somebody emailed me a photo of a desk covered in sticky notes, unopened mail, random receipts, and a laptop hanging on for dear life with 37 tabs open, I’d probably just crack my knuckles and say, “Alright, let’s see what we’re working with here.”
That’s basically the job.
I’m Lettie Loo, the person behind Backwoods Consulting, and most of what I do lives in the weird invisible space that keeps businesses functioning without anyone really noticing it until it stops working.
- Bookkeeping.
- Backend organization.
- Content management.
- Workflow cleanup.
- Inbox disasters.
- Spreadsheet rescue missions.
- That kind of thing.
You know those moments where you open your computer to do one quick task and suddenly it’s two hours later and you’re digging through seventeen folders trying to find a PDF named something incredibly helpful like: final_FINAL_v2_USETHISONE.pdf
Yeah. That’s my natural habitat.
Most of the people I work with are smart, hardworking business owners who are really good at the thing they actually started their business to do. Farming. Building. Creating. Teaching. Running events. Helping people.
What they did not start their business to do was spend four straight hours trying to figure out why QuickBooks is angry, where a document got saved, or whether they already responded to an email three days ago or just thought about responding to it.
That’s usually where I show up.
And honestly, half my job is just helping people stop feeling like they’re failing because their systems got messy.
Because somewhere along the line the internet convinced everybody they should be running their business like a 14-person tech startup with six apps, twelve automations, color-coded dashboards, and a morning routine that starts at 4:30am with meditation and electrolytes.
Meanwhile most business owners are just trying to answer emails before reheating the same cup of tea for the third time.
Which, frankly, feels a lot more realistic.
That’s probably the biggest thing about how I work. I’m not interested in building systems that look impressive on social media. I want systems that still make sense when you’re tired, busy, behind schedule, and trying to run an actual business in the middle of real life.
Because that’s when systems either work…or completely fall apart.
And listen, my own desk is not some pristine minimalist influencer setup either. There are notebooks everywhere. Sticky notes with cryptic reminders. Random thoughts scribbled in margins. At least one browser window I forgot to close three days ago. A cup of tea sitting nearby getting progressively colder while I answer emails and reorganize somebody’s backend systems before they launch themselves into the sun.
Organized chaos. Heavy emphasis on the chaos some days.
But underneath all that, there’s structure.
That’s really the thing I help people build, structure that actually supports the way they work instead of making them feel constantly behind.
- Sometimes that means cleaning up bookkeeping.
- Sometimes it means creating better workflows.
- Sometimes it means managing content and social media.
- Sometimes it means untangling years of digital junk drawers people have been avoiding because they don’t even know where to start anymore.
And weirdly enough…I genuinely enjoy that work.
There’s something deeply satisfying about taking a business that feels noisy and overwhelming and slowly turning it into something calmer, clearer, and easier to manage.
Not perfect. Just manageable again.
So if you’ve ever wondered who’s behind Backwoods Consulting, now you know.
It’s mostly me, sitting at a desk with too many tabs open, muttering “why is this spreadsheet doing that?” while helping other business owners get their shit together one system at a time.


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